NANCY CERDA BARAHONA

Business strategy before marketing or AI.

History

A story that transcends

We help Spanish-speaking business owners across North America make better strategic decisions before investing in marketing, AI or digital transformation.

Nancy Cerda Barahona is a Strategic Business Advisor for Spanish-speaking companies and founder of N-Groupe, a business consulting firm based in Montreal, Canada. She helps Spanish-speaking companies across North America and Spain make better business decisions before investing in marketing, AI or digital transformation.

With nearly 30 years of executive business experience and more than 18 years in digital strategy, Nancy combines business consulting, AI adoption and digital transformation to help B2B companies improve visibility, generate qualified demand and achieve sustainable growth.

She holds a Master’s Degree in Digital Marketing & E-Commerce, a Diploma in Neuromarketing & Neurosales, and is certified in Google AI. She is also the founder of EGV Ingeniería, giving her first-hand experience in engineering, industrial services and complex B2B environments.

Her approach bridges business strategy, technology and practical execution, helping organizations make informed decisions with measurable business impact rather than simply adopting new marketing trends.

Keep trust in the best.

Our pillars are our way forward

To be recognized as a strategic consulting firm that integrates technology and human intelligence to drive meaningful growth in organizations worldwide.

To help Spanish-speaking businesses in North America and LATAM compete at a global level through applied AI, strategic marketing, and authentic communication.

Helping Spanish-speaking businesses grow through strategy, AI and digital transformation.

Where great brands begin

Business consulting designed for Spanish-speaking companies

Every engagement begins with strategy. Once business priorities are clear, we design the right roadmap for sustainable growth.

Strategic Consulting & AI for Business Growth

01

Business Strategy & AI Advisory

  • Digital Strategy Diagnosis
  • B2B Lead Generation Strategies
  • Digital Transformation Mentorship
AI implementation and CRM integration for Spanish‑speaking companies

02

  • AI Integration
  • Operational Digital Marketing (Web, SEO/AEO, Ads, Social Media, Email & Automation)

The right strategy before the right investment.

Not sure where your business is losing momentum? Start with a strategic diagnosis — not a marketing campaign.

Ready to make better business decisions?